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ZOI Matcha
ZOI Matcha

Pure 100%
ceremonial
matcha

The energy of nature in every cup

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100% natural

Fast delivery

Straight from Japan

100% natural matcha14-day right of returnFree delivery from €50Straight from JapanSecure online paymentCeremonial grade100% natural matcha14-day right of returnFree delivery from €50Straight from JapanSecure online paymentCeremonial grade

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Ceremonial matcha

Culinary matcha

All matcha

All sets

Ceramic sets

Bamboo sets

Accessories

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Takumi ceremonial matcha set: ZOI 50 g tin, mint-green bowl with a spout, chasen (bamboo whisk) and chashaku (bamboo scoop)
Takumi – ceremonial matcha set, 50 g

€64.90

ZOI ceremonial matcha in a white 100 g pouch, with a dish of green powder and a bamboo scoop in front
Ceremonial Matcha 100 g

€22.90

ZOI culinary matcha in a bright green 100 g pouch, with a dish of powder and a bamboo scoop in front
Culinary Matcha 100 g

€14.90

ZOI ceremonial matcha in a silver 50 g tin, with a dish of green powder and a chashaku (bamboo scoop) in front
Ceremonial Matcha 50 g

€14.90

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Zen ceremonial matcha set: 100 g ZOI pouch, turquoise bowl, whisk holder, chasen (bamboo whisk) and chashaku (bamboo scoop)
Zen – ceremonial matcha set, 100 g

€51.90

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Zen ceremonial matcha set: 50 g ZOI tin, turquoise bowl, whisk holder, chasen (bamboo whisk) and chashaku (bamboo scoop)
Zen – ceremonial matcha set, 50 g

€43.90

Chasen, a bamboo whisk for matcha, standing upright with fanned-out tines on a sunlit beige surface
Chasen – a bamboo whisk for matcha

€7.90

Chashaku, a bamboo scoop for matcha, lying on a sunlit beige surface with its curved tip raised
Chashaku – Bamboo Matcha Scoop

€2.90

Takumi culinary matcha set: ZOI 100 g pouch, mint-green bowl with a spout, chasen (bamboo whisk) and chashaku (bamboo scoop)
Takumi – culinary matcha set

Price coming soon

Limited edition: Saekari Matcha

Meet a new flavour profile — single-cultivar Saekari matcha. Layered and delicate, with a nutty sweetness. Best enjoyed whisked simply with water.

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The natural difference

Feel the power of pure matcha

Ceremonial matcha straight from Japan — stone-ground, with deep umami and calm, natural energy. One sip that tastes of ritual and purity.

ZOI ceremonial matcha in a silver 50 g tin, with a dish of green powder and a chashaku (bamboo scoop) in front
Ceremonial Matcha 50 g

€14.90

ZOI ceremonial matcha in a white 100 g pouch, with a dish of green powder and a bamboo scoop in front
Ceremonial Matcha 100 g

€22.90

ZOI culinary matcha in a bright green 100 g pouch, with a dish of powder and a bamboo scoop in front
Culinary Matcha 100 g

€14.90

Chasen, a bamboo whisk for matcha, standing upright with fanned-out tines on a sunlit beige surface
Chasen – a bamboo whisk for matcha

€7.90

ZOI culinary matcha 100 g with accessories: green pouch, chasen (bamboo whisk) and chashaku (bamboo scoop)
Culinary Matcha 100 g with accessories

€23.90

ZOI ceremonial matcha in a white 200 g pouch, with a dish of green powder and a bamboo scoop in front
Ceremonial Matcha 200 g

€41.90

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The ritual, step by step

How to prepare ZOI matcha

The perfect cup is a few simple moves. Watch the short guide and whisk your matcha like a pro — no lumps, with a velvety foam.

Sift 1–2 scoops (about 2 g) of matcha into the bowl — that removes the lumps.

Pour 60–70 ml of water at about 80°C (never boiling, or it turns bitter).

Whisk with the chasen in quick M-shaped strokes until a smooth foam forms.

Drink it straight or top with milk for a latte — the whole ritual takes under a minute.

Complete your ritual

Recipes

Matcha in your kitchen

Lattes, desserts and drinks — step by step, with ingredients and timings.

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Matcha chia pudding
Recipes

15 min

Easy

Matcha chia pudding

Chia seeds, milk and matcha stirred together in the evening, and a thick green pudding straight from the fridge in the morning. A few minutes of work, two servings and one step not to skip.

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Matcha white hot chocolate
Drinks

10 min

Easy

Matcha white hot chocolate

White chocolate melted into warm milk, with matcha whisked first in a little water. Two creamy mugfuls in ten minutes, with no lumps.

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Matcha smoothie bowl with banana and pineapple
Recipes

10 min

Easy

Matcha smoothie bowl with banana and pineapple

Frozen banana, pineapple and 4 g of culinary matcha. A base as thick as soft-serve that holds its toppings instead of swallowing them — ten minutes at the blender.

View recipe

At ZOI, discovery drives everything we do — from the farmers we work with in Japan, to the drinks on our tables and the rituals you build at home. We are rooted in craft and clean flavour, and still always looking for new ways to share matcha. Bright, velvety and energising — matcha for every day.

Our community

The latest from ZOI

@zoi.matcha

For business

Matcha wholesale

Cafés, restaurants, offices and shops: we supply ZOI matcha in bulk. Tell us what you need and we will send you an offer for your country.

Ask for an offer

Ceremonial and culinary matcha in bulk packs

An offer matched to your volume

A reply within one working day

VAT invoice on request

From the blog

Explore the world of matcha

Recipes, guides and stories straight from ZOI.

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Matcha before bed: can you drink it in the evening?
Guides

5 Oct 2026

5 min

Matcha before bed: can you drink it in the evening?

Matcha in the evening works like an evening coffee: a 2 g bowl has about 60–70 mg of caffeine. What EFSA’s opinion says about caffeine before sleep, how long caffeine stays in your body and what L-theanine does not change.

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Usucha vs koicha: what’s the difference?
Guides

29 Sept 2026

5 min

Usucha vs koicha: what’s the difference?

Usucha and koicha are the same matcha in two ratios, made with a different movement of the whisk. How they differ, how to make each and which to start with.

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Matcha bowl (chawan): how to choose one and what to use instead
Guides

29 Sept 2026

5 min

Matcha bowl (chawan): how to choose one and what to use instead

A good matcha bowl is about 12 cm across, with a wide, flat bottom and room for the whisk to move. A narrow mug won't do; a wide bowl often will.

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